I work with founder-led consumer and DTC brands that have traction but need clearer growth priorities, sharper reporting, and better decision-making across acquisition, retention, creative, analytics, and eCommerce.

Typical engagements include fractional growth leadership, channel strategy audits, paid media budget allocation, KPI/reporting frameworks, and targeted strategic support.

Who I help
Founder-led consumer, apparel, lifestyle, DTC, and Shopify brands in the $5M–$25M revenue range.

How I help
A focused advisory engagement for brands that need a clearer path forward.

I provide a Growth Clarity Audit that reviews your current growth engine across channels, spend, KPIs, customer economics, retention, funnel performance, team structure, and near-term opportunities.

The outcome is a practical 90-day growth plan that identifies what is working, what is wasting energy or budget, and where the highest-impact opportunities are.

Typical areas reviewed include:

Paid media and channel mix
Google, Meta, YouTube, CTV, affiliate, and emerging channels
Shopify/DTC funnel and customer journey
MER, ROAS, CAC, AOV, LTV, retention, and contribution margin
Email, SMS, lifecycle, and repeat purchase opportunities
Creative testing and offer strategy
Agency/vendor oversight
Reporting and KPI frameworks
AI and automation opportunities for lean growth teams
90-day planning and prioritization

Ongoing Advisory

For brands that need continued support, Restless Growth offers fractional advisory support around strategy, prioritization, growth planning, agency oversight, and executive decision-making.

This is best suited for founders and leadership teams who need a senior growth partner, but do not need a full-time executive or another day-to-day agency.

Best fit
Teams that need sharper strategic direction, not just another execution vendor.