Restless Growth - I help consumer brands find clarity, focus, and smarter growth decisions.

Strategic Growth Advisory for Founder-Led Consumer Brands

Growth has gotten more complicated.

Channels are more expensive. Attribution is harder to read. AI is changing how teams work. Founders are being asked to make bigger decisions with less clarity.

Restless Growth helps founder-led consumer, lifestyle, apparel, DTC, and eCommerce brands step back, understand what is really working, and build a smarter path forward.

I work with brands that need senior-level growth thinking without necessarily hiring a full-time CMO or adding another execution-heavy agency.

The goal is simple: clearer decisions, better priorities, and a practical plan for forward motion.

Where I Help

Restless Growth is built for founder-led brands that are asking questions like:

Are we spending in the right places?

Is our growth slowing because of media costs, creative, retention, positioning, site experience, or something deeper?

Do we actually know which channels are driving profitable growth?

Is our agency or internal team focused on the right priorities?

What should we test next across paid media, email, SMS, CTV, creators, AI, direct mail, or emerging channels?

What should our next 90 days look like?

Growth Clarity Audit

A focused advisory engagement for brands that need a clearer path forward.

The Growth Clarity Audit reviews your current growth engine across channels, spend, KPIs, customer economics, retention, funnel performance, team structure, and near-term opportunities.

The outcome is a practical 90-day growth plan that identifies what is working, what is wasting energy or budget, and where the highest-impact opportunities are.

Typical areas reviewed include:

Paid media and channel mix
Google, Meta, YouTube, CTV, affiliate, and emerging channels
Shopify/DTC funnel and customer journey
MER, ROAS, CAC, AOV, LTV, retention, and contribution margin
Email, SMS, lifecycle, and repeat purchase opportunities
Creative testing and offer strategy
Agency/vendor oversight
Reporting and KPI frameworks
AI and automation opportunities for lean growth teams
90-day planning and prioritization

Ongoing Advisory

For brands that need continued support, Restless Growth offers fractional advisory support around strategy, prioritization, growth planning, agency oversight, and executive decision-making.

This is best suited for founders and leadership teams who need a senior growth partner, but do not need a full-time executive or another day-to-day agency.

Experience

Restless Growth is led by Aaron Dodez, a growth and digital strategy leader with 25+ years of experience across consumer brands, eCommerce, paid media, Shopify/DTC, digital platforms, and emerging growth channels.

Aaron has helped scale DTC revenue, led growth strategy for apparel and lifestyle brands, built digital strategy teams, and worked across major brands including Honda, Farmers, Intuit, Business & Pleasure, Katin, and others.

His work sits at the intersection of growth strategy, customer acquisition, digital change, analytics, and practical decision-making.

A Better Growth Conversation

Restless Growth is not a traditional agency.

It is a strategic advisory partner for brands that need clarity before adding more tactics, more spend, or more complexity.

For founder-led brands, the right answer is often not “do more.”

It is knowing what matters most — and moving forward with focus.

Let’s Talk

If your brand needs a clearer growth plan, a second set of senior eyes, or a practical 90-day roadmap, let’s start a conversation.